Archive Monthly Archives: May 2019

How To Find Profitable Affiliate Programs

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Effective Link Building Strategies

Do you really want to make a lot of money with your blog?

Then stop paying attention to your traffic, because it’s a vanity metric.

What matters is how much money this traffic actually generates for you.

You can make more money with less visitors.

How?

The answer is simple: Affiliate Offers Payout.

The products to promote should generate 30-70% commission rates. Compare that to the Amazon Associates payout rates of 3-8%.

In the affiliate world, payouts can be massively different.

Here is the payout for the first affiliate program I had success with:NameSilo Affiliate programThey pay a 10% commission on the first order made by any new customer that I refer to their site.

The average order value is around $9 and the payment is a bit over a dollar per purchase.

Compare that to the payout my other affiliate program:

monthly affiliate payout

They pay a 30% commission on the all orders made by any new customer that you refer to their site. Because I have an older account, I get 50% per commission.

The order value is between $49-$218 and the payment is $67 per purchase.

Therefore, as an affiliate marketer, it makes more sense to focus on the highest payout niches because you will get more return for your effort. A large part of your niche research should be to identify markets with high earnings per sale.

Finding High Payout Affiliate Programs

Family-Friendly/Low Spam

The problem is: High payout subjects attract spam big time.

Therefore if your site is about some sex subject or diet pill, almost nobody will link to you and you have no chance competing.

Product Quality

High quality is often incompatible with high payouts.

Many companies pay their affiliates a lot of money to compensate for a crappy product.

Finding one that sells good stuff (gets results) AND pays well is a challenge, however it’s worth it because the product is easier to sell and you will get less refunds.

Existing Demand for the Product

The easiest way to make money is to recommend products that people actually want.

If you can generate enough traffic to articles that allow you to recommend these products it is the easiest way to convert your readers.

Quality of Sales Page

Many high-quality products have a TERRIBLE sales page.

You can use this to your advantage and write in-depth guides on how to use the product and get results with it.

Lots of Keywords

If you want to make money, you will need to be able to target keywords.

If you can manage a large content production operation then you can do well in a niche where traffic is split amongst hundreds of keywords.

The Affiliate Programs

I personally vote for software affiliate programs.

Here are some sites that regularly release niche researches you can use:

Effective Link Building Strategies

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Effective Link Building Strategies

Building Links

Myth: “Just publish great content and you’ll rank because Google loves great content”.

I tested this theory and found it was wrong.

When you have the core content on your site, the domain needs some links.

Link building is the most effective strategy in SEO. It is also the biggest pain.

Site Authority

Everyone tells you that you need links from high-authority sites, or those deemed by Google as trustworthy because of their content and link profile.

Major news websites like the New York Times, for example, may not be relevant to your site, but their high authority can spill over to your website if you get backlinks from them.

But don’t disregard a new, low-DA website just yet. Domain Authority is never permanent. With the right amount of links, a website can significantly boost its DA and become a valuable asset to your link profile.

If your site has links from a large volume of low DA sites, search traffic will rise initially, then you your growth will often reach a plateau. However in the beginning phase of your website this is a workable strategy.

Relevancy of Links

Link relevancy is determined by the anchor text that’s used, the content of all the texts surrounding the link and the other external links on the page.

By building relevant links, you’re not only pleasing Google but also improving your visitors.

There are different degrees of relevancy.

  • Same Niche: The most ideal backlink is from a site that is the same niche as yours.

This is what many site owners try to achieve, but if you concentrate only on this, you are limiting your opportunities.

  • General Niche: Such sites have a wide variety of topics and it’s easy to build a relevant link.

As an example, news sites such as New York Times, are on multiple subjects.

  • Different Niche: If the link is from a different niche, it can still be from a post that is related to yours.

As an example, if a site is on real estate, and yours is on marketing, you cannot deny the relevancy of a link that is from a post “How To Market And Sell A Vacation House”.

Location of the Link

Contextual links are backlinks placed within an article (Main Content).

They have more SEO value than those in the footer or sidebar.

Risks of Link Building

There are risks to link building. In fact NO link building can be considered completely white hat.

You shouldn’t go against Google’s quality guidelines:

Link schemes

Any links intended to manipulate PageRank or a site’s ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines. This includes any behavior that manipulates links to your site or outgoing links from your site.

The following are examples of link schemes which can negatively impact a site’s ranking in search results:

  • Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link
  • Excessive link exchanges (“Link to me and I’ll link to you”) or partner pages exclusively for the sake of cross-linking
  • Large-scale article marketing or guest posting campaigns with keyword-rich anchor text links
  • Using automated programs or services to create links to your site
  • Requiring a link as part of a Terms of Service, contract, or similar arrangement without allowing a third-party content owner the choice of using nofollow or other method of blocking PageRank, should they wish.

Strategies for Building Backlinks

Spying On Your Competitor’s Backlinks

The top 10 search results are there for one reason: They’ve done something right.

For this reason, you can compete with them by replicating their backlink profile.

You simply use a tool like SEO SpyGlass, SEMRush or Afrefs, you look at their higher quality backlinks and you build the same.

Guest Posting

Guest blogging is far from dead.

Granted, someone from Google announced in 2014 that the glory days of guest blogging are over. But the statement only applies to low-quality guest blogging.

This is how Matt Cutts amended his statement on guest blogging:

Added: It seems like most people are getting the spirit of what I was trying to say, but I’ll add a bit more context. I’m not trying to throw the baby out with the bath water. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.). Those reasons existed way before Google and they’ll continue into the future. And there are absolutely some fantastic, high-quality guest bloggers out there. I changed the title of this post to make it more clear that I’m talking about guest blogging for search engine optimization (SEO) purposes.

I’m also not talking about multi-author blogs. High-quality multi-author blogs like Boing Boing have been around since the beginning of the web, and they can be compelling, wonderful, and useful.

I just want to highlight that a bunch of low-quality or spam sites have latched on to “guest blogging” as their link-building strategy, and we see a lot more spammy attempts to do guest blogging. Because of that, I’d recommend skepticism (or at least caution) when someone reaches out and offers you a guest blog article.

There is one problem with guest blogging – it is difficult to scale, especially if you want to provide high quality content to the receiving site.

Therefore the best use of guest posting is building specific, high DA backlinks.

Broken Link Building

Broken backlinks are not good for SEO. From a user standpoint, a link that leads to a 404 error page brings a negative user experience.

Broken link building hinges upon the desires of webmasters to ensure all their links are working.

Once you find a broken link, you can place similar content on your own site and ask the owner of the other website to direct the broken link to your article.

Since usually there are several links pointing to a single page, you can increase the efficiency of your efforts by finding the other sites that link to the same page asking them also to link to you instead.

The Shotgun Skyscraper Method

The original Skyscraper method invented by Brian Dean consists of finding a piece of content with lots of links pointing to it and social shares, then creating a better version of it.

The next step is to send out personalized emails to every single site owner linking to the original piece of content, asking them to link to your new blog post.

This method works, but it’s extremely time consuming. Even if you only spend 10 minutes per email, that means you’ll max out at 48 emails per day, assuming you can dedicate 8 full hours to the process.

The Shogun system is different because you automate your outreach emails by using templates to send many more semi-personalized emails.

Here are the steps:

1. Creating skyscraper content – One of the most overlooked aspects of the Skyscraper method is content quality.

Many people think they can put out a 5,000-word piece of fluff, and people will link to it.

That’s never going to happen.

Your skyscraper page needs to be a valuable piece of informational content that is significantly better than your competitor’s page.

2. Finding email addresses –  You can choose to do that manually, which means checking out key pages of websites (contact, about, personal), and sometimes going as far as checking the source code for “mailto:” tags.

But this can take a lot of time, therefore you need to make your email discovery process way more efficient…

Hunter uses multiple sources of publicly available data to locate email addresses attached to any domain.

Instead of manually looking up email addresses you can upload a list of URLs into Hunter in .csv format.

You can also use Snov.io as a budget alternative to Hunter, but the results are nowhere near as good.

How accurate is this? You typically find that 30-60% of the email addresses are valid.

For the rest of the URLs, you can look for them manually or use other tools.

3. Outreach – Link outreach is a numbers game. You can use MailShake to send 5,000 emails to link prospects each day instead of 50.

To avoid spamming others, personalize every single outreach email by using templates. Keep it short and to the point, but also as personal as possible.

If you don’t get an answer to the first email, send two more emails before giving up completely. The reason is simple, almost 50% of the links came from follow-up emails.

4. Negotiation – The majority of the replies from link prospects fall into a handful of categories such as:

  • Paid links
  • Link exchanges
  • Guest post offer

For the replies that ask for a payment, you should change the conversation, because with a little perseverance, you can often get the link for free. Talk about “collaboration,” “adding value for their audience” or “sharing their website with your audience”.

To save time, use pre-made email templates for each of those “reply categories”, regardless if you accept or decline.

You can still take a few seconds to add a personal touch to each template response, because anything that makes you sound a real person will have a positive impact on your response rate.

Your Success Rate

If you don”t get a reply, don’t take it personally.

Link building works the same way as sales funnels. You have

  • Potential partners
  • People that open your emails
  • People who link to you

You will have less people at each stage of the funnel.

And because of that, link building is just a numbers game.

What’s Next?

If you haven’t done so, I recommend that you read all parts of this blog post series.

Then sign up for our SEO marketplace on the home page.

Profitable Keyword Research

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Link Building Strategies

If you want to rank your site and get search traffic, you need a list of keywords you can target.

What’s the most effective (and cheapest) way to do keyword research for your new blog posts?

Google Keyword Planner Not Working – Don’t Use It

Many people use the Google Keyword Planner trying to find profitable keywords.

I don’t recommend this because Google does everything to discourage SEO use of its data

If you have been following internet marketing for a longer time, then you know about the misuse of the freely provided keyword data to rank crappy content and scam products to get rich overnight.

This is one reason why such data was restricted.

Also, the whole purpose of the Google Keyword Planner is to sell advertising, and not worry about non-competitive long-tail keywords.

Therefore you don’t even get an exact estimate of search volumes from the Keyword Planner.

You only get ranges, 0-100, 100-1K, 1K-10K, 10K-100K.

And even in those ranges, keywords are grouped, which makes the data even more incorrect.

Also, the competition score you get is for PPC, which only helps you to determine the profitability of the keyword, but not the competition.

Therefore using the Google Keyword Planner is not ideal at all.

(This post contains affiliate links.)

Keyword Search Volume Is Inaccurate In All Tools

Keyword search volume is the number of times searches are conducted for a certain keyword for a specific time frame (often on a monthly setting).

There are many keyword research tools and there are further reasons why you shouldn’t blindly trust keyword traffic estimations:

  • Even Google’s own tools will give you different values for the same keyword
  • Different keyword research tools update their data with different frequency
  • Search volumes change during the course of the year (seasonality)

There’s also the point of usefulness. Number of searches may have nothing to do with traffic.

Ahrefs took nearly 100k search queries and plotted them on a graph, where X is the search volume of that query and Y is total search traffic coming to the #1 ranking page:

traffic-vs-search-volume-queries

Obviously, there is a connection between the search volume of a keyword and the total search traffic to the top-ranking page gets.

However, there are many cases where pages that rank for high-volume keywords don’t get a lot of traffic.

There are also many cases where apparent low search volume keywords get lots of traffic.

Depending on the niche you’re in, your marketing goals, and even your budget (among other things), the phrase “good search volume” can mean very different things.

In the the same niche, the search volumes vary greatly because you’re targeting different countries.

There are also scenarios where it makes sense to ignore the search volume and just target a keyword anyway.

For example, if you found keywords with strong buying intent, then it makes sense for you to target them even if they have a low search volume, in fact I am getting hundreds of dollars in commissions from my blog by targeting keywords that have 20 searches/month.

I have already showed you my earnings on the home page, now I am going to show you the conversions – this is how a buyer keyword converts:

conversion percentage

I need to add that the number of visitors are not for 1 month, it’s since I signed up for this affiliate program.

The conversion is 1.5 percent, but if I calculate it for unique visitors, it’s 3.5 percent.

There is no funnel built, I am just getting people to click over from the ultimate guide I have written (about 3,500 words).

Why Do Different Keyword Research Tools Have Different Results?

Previously I didn’t see much difference between the main keyword tools.

I thought, whichever you use doesn’t really matter, because they’re all using the same data and they all have similar features. I was concentrating on price.

Most people think all keyword tools get their data from Google, which means the following sources:

  • scraping keyword ideas directly from Google Keyword Planner;
  • scraping Google auto-suggest;
  • scraping “similar searches” in Google.

However this is the datum that woke me up, and it is something that kills your profits:

Google only shows 590 possible related keywords for the word “iphone”.

SemRush shows 850,000 related keywords.

Ahrefs shows over 3 million!

Advanced keyword research tools (Ahrefs, Moz, SEMrush) operate a keyword database of their own and therefore will give you a lot more keyword ideas.

It turns out that Ahrefs has a far superior tool.

I will give you more on this later in this post, but do you see that you (and other bloggers) miss profitable keywords by using the Google keyword tool?

The good thing is, if you know this, you can get an advantage over your competition.

Keywords To Avoid

There are keywords that look so good…. However you will never get a sale from them.

Don’t be fooled…

I am sure you have experienced that Google’s new SERP features make it unnecessary for people to click through…

Because the answer is right there on the search results page.

And there are other factors. People just don’t buy certain products online.

An example – would you ever buy a washing machine online? Or a $5,000 diamond ring?

The other type of keywords to avoid is where e-commerce sites are ranking.

You might find a keyword with difficulty 19, which you think is amazing, and you find out you are competing with eCommerce stores – Google gives advantage to these for certain types of keywords.

The Majority Of Searches Are Long-Tail

I was shocked and excited when I saw the below search distribution diagram by Ahrefs.

In March 2017, they analyzed their entire (1.4 Billion) US keyword database to get some insights about how people search.

search volume distribution

As you can see, 93 percent of all search terms are searched for less than 20 times per month.

And big companies only target high-volume profitable keywords.

Around 20% of search queries that get asked every day have never been asked before.

The takeaway?

  • These facts give you a nearly endless opportunity to cash in on long-tail keywords (if you know how).
  • It doesn’t even matter if your site is only a few months old, you can still get long-tail keywords to the first page of Google almost guaranteed.
  • You will need high quality content.
  • You can get this result with building a a handful of backlinks or in some cases even without link building.

And I am not talking “theoretical”. The screenshot you see below is from FunnelXpert, 3 months after I purchased the domain.

It’s bottom of first page ranking, long-tail, low-search keyword.

sales-funnel-theme-search-results

 

How Do You Measure Keyword Competition?

Many people use number of competing pages or number of times the keyword occurs in the URL to judge competition. Now here’s the question: Is it the number of competitors or the strength of the competition that determines your success?

The number of competitors is completely unimportant and irrelevant. As people rarely click on the second or third page results, the only thing that counts is if you can get onto the first page of Google. Therefore in in order to judge competition, you only need to analyze the top 10 results.

How do you analyze these results?

The most important Google ranking factors are links, content and user behavior.

Links

To complicate things, it is not just the number of the links, but also their quality, the number of referring domains and their anchor texts matter.

As per an Ahrefs analysis, page level ranking factors are stronger than domain level ranking factors. The strongest ranking factor is actually not number of backlinks, but the number of referring domains to a certain page.

So it is possible to beat a high DA site by optimizing a single page and linking to it.

Content

You can beat a page with lots of links if you have more relevant content. Putting your exact-match keyword in the Title/URL/Headline of your page used to give a strong competitive advantage. This now has less importance, as Google is better able to tell what your page is about, based on LSI keywords.

So in order to rank better than the pages with lots of links, you need to make your page more relevant than those in the top 10 results. A deeper, more complete blog post, for example.

The purpose is that when your visitor reads your content, the buck stops there, in other words, he should have no more desire to look for another answer, because all his questions have been answered.

User Behavior

SilenceThere is one more thing that needs to be added to this, searcher intent. Content may be relevant to the search phrase, however the intention of the person may be completely different…

As an example, if you enter “fruit”, you get all kinds of listings relating to the definition of fruit, Wikipedia articles, etc.

However if you enter “silence”, you don’t get a definition. You get listings related to the movie called “Silence”.

Why is this difference? It is searcher intent. Even though the definition of silence would be relevant to the search phrase, experience shows that this isn’t what the users are searching for.

And you need to take this into consideration in your keyword research, because it may make it impossible for your content to rank for certain terms.

This is decided based on user interaction with the search results – time spent on page, going back to the search results and checking another one. Searcher intent can be different in different countries and can also change as time goes on.

The Overwhelming Task Of Manual Keyword Research

For every keyword you would need to take the top 10 URLs, then get information for all these URLs. Authority of the domains, how many other websites are linking to them with what domain authority, is it an https website, is the keyword in the URL, number of shares on social media, etc.

Then you would need to take all this information and compile it into a number that shows the strength of the competition.

And then, in order to find the keywords you are looking for, you would need to repeat this procedure for tens or hundreds of keywords. Realize that it is impossible to do it all by hand.

Therefore you need a keyword research tool to do this all for you in seconds.

Hopefully you see by now why the Google Keyword Planner is insufficient for this purpose.

The question now becomes, what tool can you use so that you get the results that you need, but at the same time don’t need to break the bank?

What Type Of Keywords Should You Search For?

In terms of our purposes, there are two types of keywords:

  • Information keywords
  • Commercial keywords

As an example, if someone is looking for a recipe or the text of a song, they have no buying intention. Therefore this kind of search is difficult to monetize. We are looking for commercial keywords.

The other point is between head keywords and long tail.

The further the potential customer is in the buying process, the longer and more specific his search terms will become. As the searched keywords get longer, buying intention gets stronger.

searcher intent cycle

The Related Keyword

This is another type of keyword to look into further, and this one is not necessarily easy.

So your company is offering water heater repair… but everyone is already using that keyword.

A related keyword that you need to find would be “no hot water in shower”.

In other words, you look for the symptom and not the problem. Look at SEO Cockpit:

hot water keyword

The SEMRush Strategy

As you saw above, SEMRush is a much better tool than Google.

There is an advanced strategy that involves finding forums that are relevant to your niche site and plugging them into SEMRush.

This will provide you with a goldmine of high quality long tail keywords for you to target.

Watch the video, you won’t regret it…

SEMRush has a 14-day trial.

Ahref’s Keyword Explorer

You have seen the data how Ahrefs returns more related keywords for your seed keyword.

And I never paid too much attention to its services, because they are “expensive”.

What’s the difference?

Ahrefs buys clickstream data. Clickstream data shows people entire online journey, such as where they click.

All keyword tools try to predict how much traffic you’d get for a particular keyword, and they’re basing this off different types of estimates.

Ahrefs shows the most accurate “traffic” volume of all keyword tools, because it uses a model combining Google Keyword Planner and clickstream.

The reason Ahrefs is better is because their model for creating estimates uses more than one data source.

Aside from Moz, no other tool uses clickstream data to calculate keyword lists and search volumes, which is why Ahrefs ends up with a much more substantial database.

Take note that Ahrefs has its own keyword data base.

It’s well known that in any SERP, the website in position 1 would get the majority of the clicks.

Tools will estimate the traffic by looking at a site’s search position, and based on that they use a percentage of the overall search volume for a keyword.

Ahrefs also does estimates like this, but thanks to clickstream, they can see the real CTR curve of every keyword, rather than applying general industry averages.

Also, a keyword with lower search volume can actually get higher traffic. People won’t necessarily click through…

While other bloggers are going for the keywords that get the most theoretical traffic, if you use Ahrefs, you can optimize your content for the keywords that get the real traffic.

Keyword Ideas from Ahrefs

Ahrefs Keyword Explorer gives you the following types of keyword ideas:

  • Phrase match – shows all keywords that have the exact match seed keyword.
  • Having the same terms – these keywords have the same words as your seed keyword, but in any order.
  • Also rank for – they pull the top 10 results and see what other keywords those pages rank for.
  • Search suggestions – Google suggest keywords when you enter your seed keyword.
  • All – shows all these categories
  • SERP overview report – you can see if it’s the same few sites staying in the top results, or they are changing. If there are no changes in the top positions, that means it is very difficult to squeeze in your own site.
  • SERP position history report – backlinks, DR, traffic, how many more keywords the page is ranking for
  • Copy your own list of keywords to pull keyword data

When you have your list, you can drill down with search volume and keyword difficulty.

Ahrefs Keyword Difficulty

Keyword difficulty is tricky, because what may be “easy” for one person might be “insanely hard” for someone else.

ahrefs keyword difficulty

How do your tell what keyword your blog can rank for?

You can identify your “safe” KD range by looking at the keywords you currently rank for.

If most of your keywords fall into the KD 20–30 category, that means that you can safely target any keywords with KD up to 30.

How can you use this to your advantage?

Ahrefs has a 7-day trial for $7.

If you don’t want to spend your time on keyword research or you just want the pros to do it for you, Human Proof Designs can create a keyword pack for your niche, using Ahrefs.

The Advantages Of HPD’s Manual Keyword Research

I want to explain to you why HPD keyword research is better than how others do it.

They’ve been doing manual keyword research since they first launched HPD in 2013.

There are other done-for-you services that simply export keywords from any popular tool, and choose niches based on keyword difficulty scores.

This might look great to the beginner who doesn’t know any better, and wants to see a bunch of low scores or “easy” ranking metrics, but the reality is, no tool is ever 100% right, and can sometimes be devastatingly wrong.

Manual keyword research is the most effective way of judging competition.

While you should use keyword difficulty scores as a filter to eliminate the more competitive keywords, it’s only a filter, not a yes/no decision maker. After you identified possible keyword candidates, you need to look at the SERP results yourself, that’s manual keyword research.

HPD is picking niches and keywords based on years of experience, not based on what some tool estimates claim to be a good or bad keyword. If you want to be sure, this is the way to go.

How To Do Manual Keyword Research

You want to look at the following points:

  • Target keywords where not all the results are using the exact keyword in the title.
  • Are the sites on page 1 e-commerce sites? How many? – You want the majority to be not eCommerce​ sites, such as Amazon or a Shopify-type store.
  • Are the sites huge magazine/authority sites? The same rule applies as to eCommerce sites. Is there room for an affiliate site on page 1? Big authority sites have massive amounts of content, huge amounts of backlinks, have a variety of different writers (sometimes), and blog on a number of different, but related, topics. They also usually have very high Domain Authority, 50 or above.
  • What kind of Domain Authority and Majestic Trust Flow do these sites have? If the majority have a DA of 30 or higher, you want to look elsewhere.
  • Zero links to the page are preferred.
  • Ranking pages are NOT root domains.
  • Do you see the same sites appearing for many different keywords? If there are a couple of small niche sites that are appearing for lots of keywords, and are near the top, then there’s no reason you couldn’t do the same. If you keep seeing the same huge authority sites occupying the top 3 or 5 spots though, you may not have space.
  • Do you see weak results – Quora, Pinterest pin, forum, directories, Twitter profiles? That’s an excellent indicator that you can rank for the keyword.
  • If you see affiliate sites  (monetized with Adsense, Amazon Associates, CPA offers, Clickbank offers, and more) in the top 10, that means Google is willing to rank them for the keyword.
  • If you see the SERPs dominated by one type of site, you should consider that perhaps Google is doing this for a reason.E. g. Only local providers are listed for the keyword.

Long Tail Pro

A lot of marketers use Long Tail Pro, and they are happy with it.

Long Tail Pro bases its KC scores on Majestic data instead of Moz. Mostly using the Trust data from Majestic and getting rid of the Page Authority, Domain Authority and others.

Long Tail Pro has a 7-day free trial.

UberSuggest

Since Neil Patel took over and upgraded the site, I have been using UberSuggest for my keyword research.

I hope the above helped you to understand more about keyword research.

Internal Link Building Made Simple

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Link Building Strategies

PageRank is an old Google ranking system. They used to give a value of 1-10 to every website.

The purpose of internal link building is to distribute the link juice that your site is getting from outside with the purpose of boosting the authority of your key pages.

External links bring in link juice, internal links distribute it.

In addition to understanding the relationship between content, Google divides link value (Pagerank) between all links that point from a web page. Often, the homepage of a website has the greatest link value because it has the most backlinks. That link value will be shared between all the links found on that homepage. The link value passed to the following page will be divided between the links on that page, and so on.

Internal linking is a way to put the theory of Pagerank into practice. Generally speaking, the more internal links point to a page, the higher its Pagerank. However, it’s not all about quantity; the quality of the links (i. e. the Pagerank of the linking page) also plays a vital role.

I am pretty sure you have heard about the internal linking of Wikipedia.

PR-meshed with outside backlink

They use the above mesh-interlinking to boost the authority of their pages.

Identify Your Most Important Content

First, you should determine what your most important content is. This can either be content that generates money or traffic.

There are various spots from where you can link to this content. Here, I will give the most common options.

Adding Contextual Links To Your Posts

When you’ve written various articles about a certain topic you should link them with each other. This will show Google – and users! – that those articles are topically related. You can link directly from sentences in your copy or add links at the end of your post.

Moreover, you want to show Google which of those articles is your cornerstone: your most complete article on this topic. To do so, you have to add a link to the cornerstone in all of the articles on this topic. And don’t forget to link back from the cornerstone to the individual posts.

If you have hundreds of pages and they would all point to the same blog post, you will get this result:

With internal links, such a structure wouldn’t be considered spam.

As we saw in the Pagerank article, every single page on our site has some Pagerank, even if it has no incoming links.

Hundreds of internal pages could be generated to link to key pages with variations of your main keywords and pass these more authority.

Add Related Posts

There are many plugins and modules that add complete related posts sections to your posts. If you use one, we recommend testing whether the related posts actually are related posts. If you’re not sure, linking to posts manually is probably best.

You can place a link to other posts at the bottom of your article or after smaller sestions.

Add navigational links strategically

Your homepage is the most authoritative page on your entire website.

It’s possible to make content more authoritative by adding links to it from the homepage or the top navigation.

You should do this with the posts and pages that are most important to your business. This will give these posts or pages a lot of link value and makes them stronger in Google’s eyes.

Add links to your taxonomies

Categories and tags help organize your site and help users and Google to understand what your content is about.

It could be beneficial to add internal links to the taxonomies the post belongs to. Pointing links to categories and tags helps Google to understand the structure of your blog and helps visitors to more easily navigate to related posts.

Link Placement

Put internal links high up on your posts.

When you put internal links high up, it gives people something to click on right away. This will reduce your bounce rate and increase the time visitors spend on your site, thereby increasing your rankings.

Add Internal Links to Old Pages

You should do this regularly, because it’s SUPER helpful.

Here’s how it works:

First, find an old article on your site that you published a while ago.

Then take the list of pages that you published since you first published the old article.

Finally, scan the page for places where you can add an internal link to a new page.

Anchor Texts

Once you have decided which links should be on a page and which pages should get link value, it’s important to use the right anchor text.

Over-optimizing anchor text you might hurt your website when it comes to internal links, however in the case of internal links you can be more aggressive on anchor texts. While in external backlinks you want to concentrate on branded phrases, in internal linking you can switch these to money phrases. Google has said that using lots of exact match anchor text in internal links won’t “typically” hurt you.

Make sure you don’t point the same anchor text to two different pages, because this confuses Google.

For example, let’s say you have two pages on your site. One is about the best domain registrar, the other one about expired domains.

Don’t use “domains” as the anchor text to point links to both pages. Use variations of “domain registration” for one page and “expired domain” for the other one.

Creating Content Clusters (Silos)

Siloing is the grouping together of topically‐related web pages via internal links.

In this process a “topic cluster” is created, where a single “pillar” page acts as the main hub (center) of content for an overall topic and multiple content pages related to that same topic link back to the pillar page and to each other.

topic clusters SEO

This linking action signals to search engines that the pillar page is an authority on the topic, and over time, the page may rank higher and higher for the topic it covers. The topic cluster model, at its very essence, is a way of organizing a site’s content pages using a cleaner and more deliberate site architecture.

You need to start thinking with topic clusters rather than just individual keywords. Three benefits are:

  • Users will have an easier time navigating their way around your site
  • Crawlers will have an easier time understanding your site structure
  • More authority is transferred to your most important pages, because subpages link back to hub pages and vice‐versa (see the mesh structure in the Pagerank article)

HubSpot’s Anum Hussain and Cambria Davies from HubSpot launched topic cluster experiments for a select group of topics in 2016. The extensive findings from their initial topic cluster experiments showed that the more interlinking they did, the better the placement in search engine results pages (SERPs).

Audit Your Internal Links

You can use Google Search Console’s “Links” feature to see how your your site’s internal links are set up.

GSC Links

You can see that after the home page most of my internal links point to my About page, Contact page, Privacy Policy.

This isn’t ideal for SEO. But because these pages are all in my site’s main navigation, I can’t do much about it. However I can link from those pages to a priority page to pass on the link juice.

I recommend doing an internal link audit 1-2x per year. You’ll may find that low-priority pages are getting a ton of internal link love.

You should also fix any broken links.

Final thoughts

Internal linking isn’t rocket science. You simply need a logical, hierarchical site structure and for your internal links to follow that structure. That’s the basics, at least—you can then strategically link from your “power pages” to those that need SEO help.

How To Increase Google Pagerank In 2019 And Beyond

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Link Building Strategies

PageRank is an old Google ranking system. They used to give a value of 1-10 to every website. But did you know that PageRank is still used behind the scenes and you can take advantage of this?

Google used to display a PR score for each website, but that was discontinued years ago. However the algorithm behind Page Rank still goes on.

Don’t believe me? Here is the proof from Gary Illyes:

Google pagerank

DYK that after 18 years we’re still using PageRank (and 100s of other signals) in ranking?

Wanna know how it works? http://infolab.stanford.edu/~backrub/googl

You may be even more surprised to know that Google recently updated its patent concerning PageRank. Here is another paragraph to show that even though PageRank has changed (improved), it isn’t dead.

A popular search engine developed by Google Inc. of Mountain View, Calif. uses PageRank.RTM. as a page-quality metric for efficiently guiding the processes of web crawling, index selection, and web page ranking. Generally, the PageRank technique computes and assigns a PageRank score to each web page it encounters on the web, wherein the PageRank score serves as a measure of the relative quality of a given web page with respect to other web pages. PageRank generally ensures that important and high-quality web pages receive high PageRank scores, which enables a search engine to efficiently rank the search results based on their associated PageRank scores.

Takeaway: Google ranks pages and NOT domains. A low-authority website with a well-optimized page and links can beat a poorly optimized page on a high-authority website.

You can check your site’s page rank here if you want to and you will get a result like this:

Google PR Checker

What is Google Page Rank?

Google uses a citation-based algorithm that looks at the relationship between individual pages. While referring domains are important at domain level, at page level it’s the referring pages that are important.

This diagram in Google’s patent helps us to see that Page Rank is calculated by the number of links pointed towards a page, as well as the number of external links from that page.

Note: The above figure is simplified, it shows the principle. In modern Pagerank there are also different weighing factors, such as quality of the page’s main content .  Don’t expect a social profile page to carry the same weight as a link from a New York Times page.

At the heart of Page Rank is a mathematical formula that seems scary to look at but is actually fairly simple to understand.

Web designers and bloggers should take the time to fully understand how Page Rank really works – if you don’t then your site’s layout could be seriously hurting your Google listings!

Page Rank is one of the methods Google uses to determine a page’s relevance or importance. It is only one part of the story when it comes to the Google listing and the other aspects are discussed elsewhere and Page Rank is interesting enough to deserve a post of its own.

Definitions

PR: Short for Page Rank: the actual, real, page rank for each page as calculated by Google. This can range from 0.15 to billions.
Toolbar PR: The Page Rank displayed in the Google toolbar in a browser. This ranges from 0 to 10.

Page Rank used to be displayed on the toolbar of your browser if you installed the Google toolbar. The Toolbar Page Rank seemed to be something like a 10-base logarithmic scale:

Toolbar PageRank Real PageRank
0 0 – 10
1 100 – 1,000
2 1,000 – 10,000
3 10,000 – 100,000
4 and so on…

In short PageRank is a “vote”, by all the other pages on the Web, about how important a page is. A link to a page counts as a vote of support. If there’s no link there’s no support (but it’s an abstention from voting rather than a vote against the page).

Quoting from the original Google paper, PageRank is defined like this:

We assume page A has pages T1 … Tn which point to it (i.e., are citations). The parameter d is a damping factor which can be set between 0 and 1. We usually set d to 0.85. There are more details about d in the next section. Also C(A) is defined as the number of links going out of page A. The PageRank of a page A is given as follows:

PR(A) = (1-d) + d (PR(T1)/C(T1) + … + PR(Tn)/C(Tn))

Note that the PageRanks form a probability distribution over web pages, so the sum of all web pages’ PageRanks will be one.

PageRank or PR(A) can be calculated using a simple iterative algorithm, and corresponds to the principal eigenvector of the normalized link matrix of the web.

A Link-Graph and Seed Pages

In the recently updated Google patent you can see the following:

PR graph updated

Figure 1 in Google’s patent

“FIG. 1 graphically illustrates a link-graph structure 100 of a set of pages on the web in accordance with an embodiment of the present invention. Link-graph 100 comprises a collection of pages which correspond to the nodes of the link-graph, and a collection of directed links between the pages, wherein these directed links correspond to the arcs of the link-graph. Note that each link is a directed connection from a “source” page to a “destination” page.

“As illustrated in FIG. 1, the collection of pages is classified into two subsets of pages: a set of seed pages 102, and a set of non-seed pages 104. Seed pages (hereinafter referred to as “seeds”) 102 form the “root” nodes of link-graph 100, which comprise: seed 106, seed 108, and seed 110. Although for simplicity FIG. 1 is described in the context of three seeds, generally the present invention can use much more than three seeds. Note that seeds 102 are interconnected with link 107 and link 109.

“Non-seed pages 104 include pages 112-130, wherein each page is either directly or indirectly connected to one or more seeds through the links in the link-graph. In one embodiment of the present invention, seeds 102 are specially selected high-quality pages which provide good web connectivity to other non-seed pages.

“More specifically, to ensure that other high-quality pages are easily reachable from seeds 102, seeds in seeds 102 need to be reliable, diverse to cover a wide range of fields of public interests, as well as well-connected with other pages (i.e., having a large number of outgoing links). For example, Google Directory and The New York Times are both good seeds which possess such properties. It is typically assumed that these seeds are also “closer” to other high-quality pages on the web. In addition, seeds with large number of useful outgoing links facilitate identifying other useful and high-quality pages, thereby acting as “hubs” on the web.

“One approach for choosing seeds involves selecting a diverse set of trusted seeds. Choosing a more diverse set of seeds can shorten the paths from the seeds to a given page. Hence, it would be desirable to have a largest possible set of seeds that include as many different types of seeds as possible. However, because selecting the seeds involves a human manually identifying these high-quality pages, the total number of the seeds is typically limited. Moreover, having too many seeds can make the selected seeds vulnerable to manipulation. Consequently, the actual number of the selected set of seeds is limited.

“As illustrated in FIG. 1, a link from a seed to a page is represented by an arrow pointing from the seed to the page. For example, seed 106 links to page 112 and page 114 through links 132 and 134, respectively. Such links assert a “support” from the seed to the linked pages.

“The set of non-seed pages 104 are also interconnected with links. For example, page 112 has three outgoing links 136, 137, and 138, which target at pages 118, 116 and 122, respectively. Furthermore, page 114 has two outgoing links 140 and 142, which connect to pages 118 and 120, respectively. Additionally, page 120 links to page 118 through link 144 as shown.

“Note that pages 118, 120 and 128 form a loop, wherein these pages point to each other in a circular manner though links 144, 146, and 148. Furthermore, page 126 and page 128 also form a loop in which they point to each other through links 150 and 152. Note that even though there is no direct link from seed 106 to page 118, page 118 is reachable from seed 106 via three distinct paths which are highlighted: (1) seed 106 <link 132> page 112 <link 136> page 118; (2) seed 106<link 134> page 114<link 140> page 118; and (3) seed 106<link 134> page 114<link 142> page 120<link 144> page 118. We are interested in determining a “shortest” path from seed 102 to page 118 among all of these possible paths, wherein the shortest path will be subsequently used to determine a ranking score for page 118. Note however that, the illustrated lengths of the links in FIG. 1 are not related to the metric which is used to determine the “lengths” of the links in computing the shortest path. We will discuss how to compute the lengths of the links below.”

How PageRank Is Calculated

This is where it gets tricky. The PR of each page depends on the PR of all the pages pointing to it.

But we won’t know what PR those pages have until the pages pointing to them have their PR calculated… And when you consider that page links can form circles it seems impossible to do this calculation!

But actually it’s not that bad. Remember this bit of the Google paper:

PageRank or PR(A) can be calculated using a simple iterative algorithm, and corresponds to the principal eigenvector of the normalized link matrix of the web.

What that means to us is that we can just go ahead and calculate a page’s PR without knowing the final value of the PR of the other pages. Each time we run the calculation we’re getting a closer estimate of the final value. So all we need to do is remember each value we calculate and repeat the calculations lots of times until the numbers stop changing much.

How many times do we need to repeat the calculation for big networks? That’s a difficult question; for a network as large as the World Wide Web it can be many millions of iterations!

PageRank Examples

Example 1

I’m not going to show the calculations here, but here are the results:

It takes about 20 iterations before the network begins to settle on these values.

Look at Page D – it has a PR of 0.15 even though no other page is voting for it (i.e. it has no incoming links)!

Observation: Every page has at least a PR of 0.15 to share. Therefore you can boost a page even on a brand new blog just with internal links. This is why internal link building works.

Example 2

A simple hierarchy with some outgoing links:

The home page has the most PR – after all, it has the most incoming links.

But what’s happened to the average? It’s only 0.378!!! That doesn’t tie up with what the Google paper said earlier ” the sum of all web pages’ PageRanks will be one”. So something is wrong somewhere!

Well no, everything is fine. Take a look at the “external site” pages – what’s happening to their PageRank? They’re not passing it on, they’re not voting for anyone, they’re wasting their PR.

Example 3

Let’s link those external sites back into our home page just so we can see what happens to the average…

Now the average PR goes back to 1.

And look at the PR of our home page! All those incoming links sure make a difference.

Example 4

Let’s see a simple hierarchy:

Our home page has 2 and a half times as much PR as the child pages!

Observation: A hierarchy concentrates votes and PR into one page.

Example 5

Hierarchical – but with a link in and one out.

In example 4 the home page only had a PR of 1.92 but now it is 3.31!

Excellent! Not only has site A contributed 0.85 PR to us, but the raised PR in the “About”, “Product” and “More” pages has had a lovely “feedback” effect, pushing up the home page’s PR even further!

Principle: A well structured site will amplify the effect of any contributed PR.

Example 6

Extensive Interlinking – or Fully Meshed

All the pages have the same number of incoming links, all pages are of equal importance to each other, all pages get the same PR of 1.0.

Example 7

Getting high PR the wrong way.

Just as an experiment, let’s see if we can get 1,000 pages pointing to our home page, but only have one link leaving it…

Those spam pages are pretty worthless but they sure add up!

  • Observation: it doesn’t matter how many pages you have in your site, your average PR will always be 1.0 at best. But a hierarchical layout can strongly concentrate votes, and therefore the PR, into the home page!

This is a technique used by some disreputable sites (mostly adult content sites). But I can’t advise this – if Google’s robots decide you’re doing this there’s a good chance you’ll be banned from Google!

On the other hand there are at least two right ways to do this:

1. Be a Mega-site

Mega-sites, like http://news.bbc.co.uk have tens or hundreds of editors writing new content – i.e. new pages – all day long! Each one of those pages has rich, worthwhile content of its own and a link back to its parent or the home page! That’s why the Home page of these sites is 9/10…

Principle: Content Is King! There really is no substitute for lots of good content…

2. Give away something useful and link back

Sites like phpBB or WordPress have a high PR but have no big money or marketing behind it. How can this be?

What they have done is write a very useful system that is very popular on many websites. And at the bottom of every page, in every installation, is an HTML code:

Powered by <a href=”http://www.phpbb.com/” target=”_blank”>phpBB</a>

The administrator of each installation can remove that link, but most don’t because they want to return the favor…

Can you imagine all those millions of pages giving a fraction of a vote? Wow!

Principle: Make it worth for other people to use your content or tools. If your give-away is good enough, other site admins will gladly give you a link back.

Principle: Getting lots (perhaps thousands) of links from sites with small PR is just as good as getting a few links from  high PR pages.

Example 8

Fully Meshed with incoming and outgoing links

PR-meshed with outside backlink

Observation: Increasing the internal links in your site can minimize the damage to your PR when you give away votes by linking to external sites.

Principles:

  • If a particular page is highly important – use a hierarchical structure with the important page at the “top”.
  • Where a group of pages contain outward links (which is almost everything) – increase the number of internal links to retain as much PR as possible.

Summary

  • The average Actual PR of all pages in the index is 1.0
  • If you add pages to a site you’re building, the total PR will go up for each page (but only if you link the pages together so the equation can work), but the average will remain the same.
  • If you want to concentrate the PR into one, or a few, pages then hierarchical linking will do that. If you want to average out the PR amongst the pages then “fully meshing” the site (lots of evenly distributed links) will do that.
  • Getting inbound links to your site is the only way to increase your site’s average PR. How that PR is distributed amongst the pages on your site depends on the details of your internal linking and which of your pages are linked to.
  • Given that the average of every page is 1.0 we can see that for every site that has an actual ranking in the millions (and there are some!) there must be lots and lots of sites who’s Actual PR is below 1.0.

PageRank is, in fact, very simple (apart from one scary looking formula). But when a simple calculation is applied hundreds (or billions) of times over, the results can seem complicated.

PageRank is also only part of the story about what results get displayed high up in a Google listing.

PageRank is still part of the listings story though, so it’s worth your while as a good blogger to make sure you understand it correctly.

Making Networking Easier

Getting Started Guide

Networking with other sites is one of the biggest hurdles webmasters run into, because not all website owners are interested.

  • You may want to sell a domain or a blog
  • Write a guest post on another blog…
  • Find affiliates
  • Find others that want to link to your content

But we all hate begging others.

I created this marketplace to make it less painful to find quality sites you can collaborate with.

Do you have quality content?

Then it’s just fair that you get the attention you deserve.

User Accounts

Best SEO Products is basically a classified listings marketplace.

Anyone who wants to participate in this marketplace can create a user account.

Spammer and low quality accounts will be banned.

The following high risk domains are prohibited:

  • Porn
  • Gambling
  • Drugs/pharma/cannabis
  • Violence/hate

Collaboration only makes sense if you have quality content and products.

Other than that each user can create unlimited number of listings.

Marketplace Listings

The marketplace is designed for the following types of listings:

  • People selling domains
  • People selling websites
  • Freelancers selling content creation services
  • Sites that accept new content from other bloggers
  • Affiliates

These are shown in the different Directory Tags that you can assign to your listing.

Communication In The Marketplace

Each listing contains a “Contact Listing Owner” button that can be used for sending internal messages.

The listing owner gets an email notification whenever he gets a message.

Reporting And Votes

Please report any violations to the admin through the “Report Abuse” feature.

There is a “Listing Ratings” feature where you can provide feedback about the quality of listings.

Fees And Payments

Currently I am not charging any fees for participation in the site. Even if I will, it would only be along the lines of $10 a year or so to cover expenses of running the site.

Instead of paying a fee you will be asked to share this site so that we have lots of other websites to collaborate with.

I would rather keep this site free and make money from affiliate programs instead.

The Best SEO Products site itself doesn’t process any payments, the participants are responsible for this.

The Simple Money Making Formula

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Effective Link Building Strategies

9. Getting Started Guide

Your goal is to increase your search traffic, right?

I know you want to optimize your site for Google so you can rank higher. But what’s the point if higher rankings don’t increase your revenue?

My other blog FunnelXpert only gets 1,500 visitors per month.

But look at the earnings:

Thrive Themes commissions 5

Between March 2018 and May 2019, about 70 posts have been published on that blog. The above earnings, however, came from just two of the blog posts, .

At the beginning earnings were sporadic, however for the last 3 months the blog has been making over $500 every single month.

This is not a lot and the results were accidental, but success shows that I was doing something right. Therefore I analyzed the results and I am going to share the results with you.

Monetization

Start with monetization and not with traffic.

  • You need a high-converting product with a proven sales history.
  • It also needs to have a high payout. The affiliate program I was using pays between $50-$114 per sale.

My experience is that not all products sell.

I cannot give you exact instructions on how to monetize your site, but here are some tip on how to find profitable affiliate programs.

Content

  • Comprehensive content is the first component. You may have heard about long-form content, however there is more.
  • In terms of content type, reviews and ultimate guides convert best, because these help people decide if the product is really for them or not.
  • You will need proper keyword research, because commercial (or buyer) keywords are going to ensure that your readers are in buying mode.

Link Building

  • Pagerank has been discontinued several years ago. But did you know that Google still uses pagerank? It’s still in their patent, you can look it up.
  • Internal link building is a method that you can completely control and use for distributing pagerank to money pages inside your site.
  • External link building is the final component of the equation. If you target low-competition keywords, a small number of links can create a huge effect.

The Method

How did I make this money?

It’s really super simple.

No need to track and beat 200 different Google ranking factors.

  1. I simply found a well-converting affiliate program,
  2. researched some low-competition buyer keywords,
  3. wrote a comprehensive guide on the subject
  4. and then I built a few backlinks to it.

If you keep doing this, you will gradually build up traffic and increase your site’s Domain Authority.

From the above steps, building external backlinks are the most difficult thing.

This is the reason you need to collaborate with other bloggers – if your content is good and you network with them, it’s a lot easier to find backlink opportunities.

How To Write Content That Ranks

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Link Building Strategies

Content marketing has changed. Writing more content no longer guarantees you more traffic simply because there are over 1 billion blogs competing.

With people cranking out so much content on a daily basis, Google now has the choice of what content to rank and what not to rank.

Best-performing content all has one thing in common:

“Complete Content”.

(In other words: content that Google considers thorough and comprehensive).

As an example, Brian Dean’s Backlinko now gets 440,000 visits/month from 73 total blog posts, only because of Complete Content, .

Complete Content is right now even MORE important than ever.

(In fact, Google’s newly-updated Quality Rater Guidelines state that the search results should have “comprehensive main content”).

How do you actually create Complete Content?

There’s more to it than publishing 3,000-word blog posts. You need to SHOW Google that your content is comprehensive.

To rank on the first page today, Google needs to see that your content covers an entire topic in-depth.

Here are some examples given by Google itself in the above-referenced guidelines:

“The amount of content necessary for the page to be satisfying depends on the topic and purpose of the page. A High quality page on a broad topic with a lot of available information will have more content than a High quality page on a narrower topic. Here are some examples of pages with a satisfying amount of high quality MC.”

Webpage Discussion
Siberian Husky Information Page The Siberian Husky (a breed of dog) is a narrow topic. Although this encyclopedia landing page has less MC than some encyclopedia pages on broader topics, it has a satisfying amount of clearly written, high quality MC.
Kitchen Stand Mixer Shopping Page This shopping page on a reputable shopping website has a satisfying amount of high quality MC. The page provides the manufacturer’s product specs, as well as original product information, over 90 user reviews,shipping and returns information, multiple images of the product, etc. Note: Some of the MC is behind links on the page (“item details,” “item specifications,” “guest reviews,” etc.). Even though you have to click these links to see the content, it is still considered MC.
Movie Review Page This movie review written by a movie critic has a satisfying amount of high quality MC. Time, effort, and talent/skill went into writing this movie review.

How To Create Comprehensive Content

How do you show Google that your content is comprehensive?

It’s really simple: Include “Subtopic Terms” in your content.

And when Google sees Subtopic Terms on your page, they’re much more likely to consider it comprehensive.

here’s a tactic that you can use to find Subtopic Phrases:

First, pop your page’s target keyword into Google Images.

Then, check out the words and phrases that appear above the image results.

These are all subtopics that are closely related to the keyword you just typed in.

These subtopics come straight from Google. (Therefore you know they’re legit)

Now sprinkle those words and phrases into your content.

And you’re done.

To be clear: this tactic isn’t going to magically make you rank #1. But it’s an easy way to help Google see your content as Complete Content.

How Your Content Results In Traffic

As I mentioned above, writing more content no longer guarantees you more traffic

If you look at your Google Analytics, you will see that your top 10 pages will probably make up over 40% of your traffic.

This means that the majority of your blog posts get no traffic.

So instead of spending the majority of your time writing new content, why not get more traffic out of the content you have.

In other words, you already have pages that are getting search traffic and rank on Google, might as well adjust them so you can 2 or 3 times more search traffic to those pages.

Best of all, this method gets results within 1 month for most sites and within 2 months if your site doesn’t have as much authority.

Here’s how it works. Log into Google Search Console. Next, click on “Performance” and you will see a list of terms that you currently rank for.

Google search console performance

Then click on one of the most popular terms you already rank for and then click on “Pages“. You should see a report that shows you the URL that ranks for the term on Google. You need this URL because you will be modifying this page.

Now take that term and put it into Ubersuggest. Once the report loads, click on “Keyword Ideas” in the navigation. You’ll see a report that will look something like this:

Ubersuggest keyword overview

take the ones that are buyer intent related and add them to the page that already ranks for the head term.

When adding the long tail phrases, make sure you adjust your content to be relevant to those keywords. And pick the ones that are highly related to your product or service. Just stuffing them into your page without adjusting the content is spammy and won’t provide a good user experience to searchers.

Optimize For Revenue, Not Traffic

Your goal is to increase your search traffic, right?

Yes, you want to optimize your site for Google so you can rank higher. But what’s the point if it doesn’t increase your revenue?

You need to look at the pages on your site that are responsible for revenue generation activities and first optimize those so they rank higher on Google.

Optimize For Clicks, Not Just Rankings

If you want to boost your rankings, it isn’t just about the content you are creating or the links you are building. If people don’t want to click on your listing, you’ll find that your rankings will tank.

And if people click on yours more than the competitors, than your rankings will skyrocket even if you don’t build as many links.

So, how do you get more clicks?

Well, you have to adjust your title tag and meta description tag to be more appealing.

Anytime you perform a Google search, you see a list of results. And each result has a title, URL, and description.

There are a few ways you can generate more clicks on your listing over the competition:

  • Include keywords – people tend to click on listings that include the keyword or phrase they just searched for. Make sure you are using the right keywords within your title and description (I will get to this in a bit). This may sound basic, but when your web pages rank for thousands of terms, which one do you include in your 60-character title tag?
  • Evoke curiosity – titles that are super appealing tend to generate clicks. For example, if the keyword you were going after is “green tea,” a good title would be “11 Proven Benefits of Green Tea (#6 Will Shock You)”. I know it may seem a bit long, but it works because a lot of people will wonder what number 6 will be.
  • Copy magazines – anytime you see a magazine, you’ll notice that they have appealing titles and headlines on the cover. A lot of their titles contain “how to” or are list oriented. Look at magazines for inspiration.

Note: This post and this blog wasn’t created with the purpose of ranking.

I just wanted to help you with your business.

How To Select An Expired Domain

Here is the formula I used for writing a blog post that makes $500 per month.

1. The Simple Money Making Formula

2. How To Select An Expired Domain 

3. How To Find Profitable Affiliate Programs

4. Profitable Keyword Research

5.  How To Write Content That Ranks

6. How To Increase Google Pagerank In 2019

7. Internal Link Building Made Simple

8. Link Building Strategies

Building your site on an expired domain can save you some effort spent on link building.

Now I am going to show you how I picked the DA 16 domain name of this website.

1. Head over to ExpiredDomains.net and enter your keyword. (Create a free account if you don’t have one yet.)

2. Sort the results by DP (Domain Pop) or BL (Backlinks). You will get a screen like this:

3. Select a brandable domain name.

4. Check the backlink count in SEO SpyGlass.

5. Check the pages the backlinks are pointing to. You are looking for a balanced link profile with no spam.

6. Go to Archive.org and check the previous use of the domain to ensure it’s a legit website and there is no spam.

7. Check the Domain Authority of the domain with Domain Authority Checker or CheckPageRank.net

8. Register your domain with NameSilo with free privacy (use coupon code saadh to get an extra dollar off). NameSilo is one of the top 20 registrars on the planet and has more than 2 million active domains.

9. Select your preferred payment method.

10. Build your WordPress blog and create the URLs that have backlinks pointing to it, such as this Super Green Web Hosting Review has several.